Patient Care Advocate

The Patient Care Advocate drives referral growth for hospice services within an assigned territory. This role builds and maintains relationships with physicians, facilities, discharge planners, care-at-home providers, payors, and community agencies; educates referral partners on hospice programs; and supports patients and families in understanding available home care services.

• Own the development and referral growth of an assigned territory, including facilities, physicians, care-at-home providers, and community agencies.
• Build and maintain productive relationships with physicians, third-party payors, facility staff, discharge planners, social workers, and community partners.
• Develop, implement, and evaluate quarterly and annual territory plans to achieve growth goals and execute agreed-upon strategies.
• Conduct effective sales calls and presentations with targeted referral sources to develop business partnerships and promote hospice services.
• Maintain current knowledge of hospice services and act as a liaison between referral partners and internal agency teams regarding programs, service delivery, and new offerings.
• Meet with patients and families as needed to discuss home care services, individual needs and concerns, and expectations.
• Partner with Intake and patient care resource teams to ensure timely, effective communication with referral sources and internal stakeholders.
• Maintain customer and competitor profiles, log daily call activity, and document follow-up plans in agency systems.
• Participate in community education and marketing activities, including physician calls, lunch-and-learns, health fairs, speaker programs, and CEU programs for healthcare providers.
• Prepare monthly referral-source tracking reports and communicate important market, provider, and competitor changes to the agency.
• Promote timely, high-quality care for patients and caregivers facing life-limiting illnesses.
• Communicate effectively with attending physicians, hospice physicians, and other clinicians involved in patient care.
• Ensure timely submission of required documentation and use agency and department software to complete assignments.
• Maintain compliance with applicable local, state, and federal laws governing agency operations.
• Advise leadership on community needs, program development opportunities, and program financial viability.
• Meet productivity standards, participate in required in-service and professional development activities, and promote the hospice philosophy and administrative policies.
• Travel locally to community locations, clinics, hospitals, patient homes, and office or support-center locations to promote and educate stakeholders on hospice services.
• Perform other job-related duties as assigned by leadership.

• Bachelor's degree in marketing or a related field, or equivalent professional experience.
• At least 2 years of hospice sales or related-industry experience with a demonstrated record of achieving direct-sales growth.
• Experience delivering high-quality outcomes and driving growth.
• Ability to establish and maintain professional, effective relationships with internal teams and external stakeholders.
• Strong oral communication, presentation, relationship-building, and self-management skills.
• Ability to work independently with limited supervision.
• Proficiency with Microsoft applications for communications, presentations, database tracking and reporting, and spreadsheets.
• Experience using a CRM solution is preferred.
• Reliable transportation and valid auto liability insurance.
• Ability to work a flexible schedule, travel locally, and respond to PRN emergency calls as needed.
• Ability to work in medical practice locations and patient homes, including potential exposure to blood, bodily fluids, infectious diseases, and varying weather conditions.
• Ability to stand and walk for prolonged periods, lift up to 50 pounds, and move patients when necessary.
• Ability to communicate accurately and effectively with patients, families, physicians, coworkers, and visitors.
• Ability to hear and understand others, exercise sound judgment under pressure, make timely decisions, and accurately view, record, or enter data.

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