Area Sales Manager

MissionHires is seeking an Area Sales Manager to drive home health referral growth across an assigned territory. This role builds and manages relationships with physicians, facilities, discharge planners, home care providers, and community agencies; develops territory growth plans; and leads Account Executives to achieve agency-level sales goals.

• Own referral development and growth for an assigned territory, including facilities, physicians, home care providers, and community agencies.
• Develop, implement, and evaluate quarterly and annual territory plans to achieve established growth goals.
• Build productive relationships with targeted referral sources through effective sales calls, presentations, and follow-up activities.
• Maintain current knowledge of provider services and serve as a liaison between referral partners and the agency regarding products, programs, and service delivery.
• Meet with patients and families as needed to discuss home care services, address individual needs and concerns, and manage expectations.
• Collaborate closely with Intake and patient care resource teams to ensure clear communication and effective coordination with referral sources.
• Maintain accurate customer and competitor profiles, document daily call activity, and track follow-up plans in agency systems.
• Serve as a liaison to physicians, facility nurses, social workers, discharge planners, and community agencies to facilitate appropriate services for prospective patients.
• Participate in healthcare community education and marketing initiatives, including physician calls, lunch-and-learns, health fairs, speaker programs, and CEU programs.
• Prepare monthly referral-source tracking reports and communicate key provider, market, and competitor changes to agency leadership.
• Mentor Account Executives to support individual development and agency-wide growth.
• Assist the manager with Account Executive portfolio assignments and call-route planning.
• Use agency and department software to complete sales, reporting, tracking, and administrative responsibilities.
• Collaborate constructively with colleagues, provide and accept feedback, and support a high-performing team environment.

• Bachelor's degree in marketing, business, or a related field, or equivalent professional experience.
• At least 2 years of home care sales or related industry experience with a demonstrated record of achieving incremental direct-sales growth.
• Experience meeting or exceeding sales goals and managing a referral-based sales territory.
• Strong relationship-building, presentation, and oral communication skills.
• Ability to work independently, prioritize effectively, and perform with limited supervision.
• Proficiency with Microsoft applications for communication, presentations, database tracking, reporting, and spreadsheets.
• CRM experience is preferred.
• Ability to maintain professional and clinical knowledge of home health provider services.
• Experience mentoring, coaching, or supporting Account Executive team members is preferred.
• Prior success as an Account Executive within a Lifecare Home Health company, defined by meeting or exceeding management-established goals, is preferred.

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